https://www.stephenmbaum.com/home daily 1.0 2026-01-05 https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/ea6a1f8b-2cc0-4025-9ec9-581bd63a6a16/0.jpg Home - I am a quantitative social scientist. I am primarily interested in understanding how consumers make judgments and decisions. I received my PhD from UC Berkeley in 2023. I am currently working on various projects with the Pixel Hardware UXR team at Google. I was on a podcast (with William Ryan) talking about my dissertation. I gave a talk at QuantUX Con 2025. It was called: Ask and ye shall receive (or, there are serious problems with finding out what you want to know). The slides are here. https://www.stephenmbaum.com/labgroup daily 0.75 2020-10-07 https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1600280645751-YSGQMDHKDXU7JEEJ4YZW/IMG_1497.jpeg Lab Group Christy Kang PhD Student Stanford University https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1600281221810-6CUZCMSTBKNRJ148FDKO/IMG_9087.jpeg Lab Group Ariana Munroe Marketing Coordinator UC Berkeley https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1600281309268-4UIRO1XSSNX5SILCHHRB/AjanAdrianoJDM.png Lab Group Ajan Adriano Software Engineer Amazon https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1600281416050-27SPB2H7617DJ0G29QNI/IMG_0662.JPG Lab Group Keren Lev UX Research Operations Facebook https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1600701649115-ZOFWLUYBWH0QPAI2ROD9/Screen+Shot+2020-09-21+at+8.20.30+AM.png Lab Group Elise Ulwelling UX Research and Design https://images.squarespace-cdn.com/content/v1/5f317d6dde0de627f0a87948/1602033657985-MXYZRPHAQR9MCZDV36U4/87A505C9-3396-42C2-8690-50F3D3D303E3+%281%29+%281%29.jpg Lab Group Parsa Khorramdin Technology Consulting Protiviti https://www.stephenmbaum.com/research daily 0.75 2026-01-05 https://www.stephenmbaum.com/links daily 0.75 2026-01-05